MAP Policy

Our formal commitment to protecting your brand's pricing integrity.

Minimum Advertised Price policies exist to protect your brand's value, your margin, and your retailer relationships. When one reseller undercuts MAP, every other reseller is forced to follow down, or lose volume. We take MAP compliance seriously.

Our commitment

  • 1Strictly enforce all Minimum Advertised Price policies set by each brand we distribute.
  • 2Monitor our listings across all 6 channels for MAP compliance.
  • 3Never undercut MAP to win the Buy Box or gain competitive advantage.
  • 4Respond to MAP violation alerts within 24 hours and correct non-compliant pricing immediately.
  • 5Participate in Brand Registry programs to help brands enforce MAP marketplace-wide.

Escalation protocol

If a MAP violation is detected (by us, by the brand, or by a third party):

1

Detection

Violation identified via monitoring or brand alert

Immediate
2

Acknowledgment

We acknowledge receipt of the alert

24 hours
3

Correction

Non-compliant pricing corrected across all channels

48 hours
4

Root cause

We investigate why and prevent recurrence

1 week
5

Report

Full incident report provided to the brand

1 week

Questions about our MAP policy?

We're happy to discuss specific MAP requirements before we begin distribution.

[email protected]+1 514-612-2995